Planning a vacation can be stressful and sometimes frustrating. But of course, it is important to plan your vacations to make it the most enjoyable and least stressful. Especially if you are planning to travel outside of the country or you are planning to have a cruise, then you must be able to give time in preparing for the trip to avoid any disappointments in your travel.If you are particularly planning to have a cruise for your vacation, here are a few cruise travel tips that you may find helpful. You would surely want a perfect vacation, thus invest in a little time to research and learn from those who have been there. Most especially if it is your first time in going to a cruise for a vacation, here are ideas that may be of help.- Know what you want in a cruise. You can actually have lots of choices and different cruise ships can have different services, facilities and amenities. To help you choose the perfect cruise for you, then you should first consider what you want to do in your vacation. Cruise ships may have casinos, spas, swimming pool, theaters – so you have to make sure you know what you want to do so you can fully appreciate and enjoy your cruise.- Determine the destination that you want to go and visit. Whether you want to go to the Caribbean or tropical islands or some luxurious cities, or beaches, you have to make sure what you want. There are a lot of destinations, so make sure you also know where you want to go.- Check your budget. Of course, the biggest factor that you have to consider is your budget. For sure, you don’t want to go on a vacation and take the burden of having heaps of credit card payables when you come back. You also have to make sure you have enough budget for the activities you want to enjoy as well as your destination choice. You may want to prioritize your preferences as well, depending on your budget as well.- Study the weather beforehand. The weather is one important factor to consider as well if you want to go on a vacation. Of course, you can’t enjoy the beaches more when the weather is stormy. You may not also enjoy the activities that you want to do outdoors if you are going on a cruise on a not-so-favorable weather.- Spend wisely. Enjoying your vacation does not always mean having to spend too much. You can learn a few cruise travel tips to help you make the most out of your budget. A little research can be very helpful in making your vacation enjoyable with the budget that you have.- Start with short cruises first. Especially if it is your first time in a cruise, get on a short cruise such as those that will last for 3 to 4 days. Get those 10-day cruise only if you already have experience or you know what to expect in the cruise.These are just a few cruise travel tips and things that you may find helpful in planning your trip.

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The Marketing Automation market is swelling at an incredible pace. Thanks to its affordability and key features of being an enabler and accelerator, now more and more start-ups and small businesses are signing up to its benefits.Need more reasons?Run through these quick FAQs to know just why Marketing Automation is the undisputed armour in a start-up’s kitty.Q. As a start-up founder, I am willing to go for the free-trial, but why would I want to use it thereafter?A. More than two-thirds of the companies that sign up for a free trial of Marketing Automation, end up realizing they should continue using it.Q. How long does it take to see the initial ROI after automating my marketing system?A. Of all the businesses that use marketing automation, nearly 3.75% witness a progressive ROI within the first year. For a start-up, this is insane!Moreover, start-ups can boost their ROI by using marketing automation and stand to gain from prominent features like zigihub’s micro-segmentation which can enhance campaign efficacy by 40-50%.Q. What is the biggest benefit of using marketing automation for my start-up?A. The biggest benefit is “saved time” as reported by most marketers. Marketers have expressed their delight for the amount of time they have been able to save with marketing automation. It is tremendous time… time that can be efficiently utilized in performing other equally important tasks.Q. What would my lead management be like after using it?A. Marketing Automation (MA) automatically captures twice as many leads as companies generate with a basic email system.Q. How does marketing automation help scale up my small business?A. Small businesses using MA outgrow their competitors by 63%, according to a finding by Lenskold Group.And what’s more?A whopping 451% surge in qualified leads have been reported by companies using MA system, as per a Wishpond study.To top it all, start-ups have seen their sales increase by 220% after using Marketing Automation.That for one, is quite a number!In a nutshell, your start-up or business journey can be best viewed through this flowchart… which points out the role and significance of marketing automation and what it can do for the success of your business.Voila! That is some challenging job!
Yes, but there are trusted experts like zigihub who can do this job for you effortlessly with its in-built intelligent algorithms.zigihub is a marketing automation platform for businesses and sales and marketing professionals to integrate all their marketing efforts under one umbrella. Using data science and machine learning algorithms, this CRM platform eases the job of marketers and makes the entire process of marketing a cakewalk. For small businesses, MA is full of advantages, as it literally sweeps away a large chunk of time-consuming efforts allowing businesses to scale up faster.The Enablers of Marketing AutomationCampaign ManagementCreate, run and evaluate campaigns across various channels; micro-segmentation of customers based on behaviour, buying patterns, demographics, etc. for executing targeted campaigns.Event Driven MarketingTriggered responses are generated based on customer-specific personal events like birthday or after payments, subscriptions, signing up for free trials, website visits, etc.Website MonitoringIntegrated website monitoring system uses intelligent analytics to increase website traffic and lead conversion rate.Social Media IntegrationIntegrates various social media channels into your marketing strategy by engaging customers in the digital world, thereby identifying and obtaining a holistic view of your existing customers.zigihub’s social media integration efficiently works towards 360? understanding of customer’s social behaviour. It uses fuzzy logic algorithms to match active social media users in the customer base.Email MarketingOn-the-fly segmentation of customers and leads to send personalized marketing messages through templates for increasing open rates.The Accelerators of Marketing AutomationPersonalized CommunicationFor engaging customers, segmented lists are created on the basis of their behaviour, interests and activities for sending personalized messages.Customer ProfilingSummarizing your customers and creating individual profiles from their specific purchasing patterns, demographics, etc. is known as customer profiling.Reference EngineThe Marketing Automation and CRM platform zigihub uses more than 60 algorithms through predictive analytics and machine learning to identify most promising deals and leads.Customers are increasingly looking forward to receiving product recommendations that match their preferences, buying history and likes.Campaign EffectivenessMonitoring and evaluating campaigns closely to improve its effectiveness is crucial to the success of any campaign. It includes detailed insights into analytics like opened, read, deleted, etc.MA platforms are retaining existing customer base with strategic development of their tools in line with the customer’s tastes and preferences. This helps in offering novelty, safeguarding the interests of customers and making them feel valued.These attributes of MA work in perfect harmony to drive a start-up engine and help small businesses scale up.So, if you are planning to start your own business or already have a start-up or SMB, you will find all your marketing related synergies being taken care of by Marketing Automation.As most marketers using it say, it is a silver bullet for start-ups and SMBs.